THE MOST IMPORTANT E-COMMERCE DEVELOPMENTS FOR 2018
Briefings want everything and scream for ‘help’. From the moment a new technology rises, we all start running after it.
EMAKERS expects the trends we predicted for 2017 to also play an important role in 2018. However, trends and developments follow one another in rapid succession and therefore we identified x large developments for this year. We think you should place those developments on your agenda when you’re professionally active in e-commerce.
MOBILE
FIRST
Almost every working adult has a smartphone today and more than half of the consumers reach for the smartphone immediately after waking up.
CONVERSATIONAL
COMMERCE
SMEs will increasingly use bots to handle questions and orders. For EMAKERS, bots are the cornerstone of conversational commerce.
CROSS-BORDER
E-COMMERCE
With 28 countries, 24 official languages and 10 currency units, the EU shines in mutual differences - but it is becoming increasingly easier to sell cross-border.
VISUAL
COMMERCE
A picture sells more than 1,000 words. The internet consumer indicates that product photography is still more important than customer ratings.
2018 ALSO BECOMES THE YEAR OF ..
There is so much more that we wanted to write about: automatic commerce, a wave of bankruptcy among web shops, the dominance of Amazon (and how to deal with it), and so on. We also want to share the following developments with you.
B2B INCREASINGLY BECOMES B2C-PLUS
MAGENTO: THE YEAR OF TRUTH
Until now only five percent of the Magento sites migrated to the newer version.
STRICTER RULES ON PRIVACY WILL APPLY ALL OVER EUROPE
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